When someone asks what I do, I usually tell them I am an anthropologist that helps companies find new opportunities for growth and strategic direction. This is most often followed by them asking: “That sounds really interesting. How does digging up dinosaur bones help a company find new opportunities?” It comes from a common misunderstanding: There are four different kinds of anthropologists: I am a cultural anthropologist (I talk to live people), rather than an archeologist (dig up people and objects).…
Month: December 2006
“Quick, look over there. No, don’t stare Dammit!”
These are the hushed tones of people celebrity watching. Someone in my office was recently talking about an experience a friend had seeing a celebrity in “real life” Having lived in LA for a bit, I can tell you that few are immune to the odd other-world feeling of seeing someone famous in the flesh. But why do we get those feelings, these are people with jobs and in some cases apparently serious personal issues.…